Three Ways to Make Money From Your Blog’s Content


Make Online money

I’ve worked in blogging and online marketing for years, and it’s never ceased to amaze me how many veteran bloggers are great writers but aren’t great at business. It seems like almost every time I read a blog, I find a few things that they could do better and make more money. Sometimes, I see basic mistakes like blogs not being optimized for search engines, or ads that are irrelevant to the blog’s audience. That’s why I’m sharing a few ways that you can make money off your blog:

Pay per click banner ads

Pay per click banner ads work well on blogs with lots of readers. They are easy to set up and getting the revenue is easy if you use Google AdSense. AdSense is one of the better banner ad solutions out there because the ads people see on AdSense change depending on what they search for on Google. This is important for bloggers seeking to make money off pay per click revenue because people are a lot more likely to click on ads that are based on their search results. Since Google is the dominant search engine, it has a lot more information on most people’s search habits than competitors like Yahoo and Bing so it’s able to provide better targeted ads.

Newsletters

Newsletters are a good way to communicate with your strongest followers since they keep them interested in your site even if they don’t visit it for a while. This reduces readership drain over time and provides you an opportunity to make money off your blog:

Datamining

You could use the newsletter sign-up form to get people’s email addresses and sell those addresses to advertisers, but this is only worth it if you get lots and lots of emails (think a hundred thousand or more) and they’re very targeted. Otherwise, you’ll just lose your readers’ trust and flood their inboxes with spam that you’re not even getting paid for since the spammer already paid you for their information.

Affiliate programs

When you go to a general practitioner for medical care and she refers you to a specialist, the she usually gets a cut off whatever you pay the specialist. This is also common in the law industry; for example, a lawyer specializing in insurance might get a call about family law, and he refers the call to a family law lawyer and gets a flat referral fee or a percentage of whatever the family lawyer makes.

Online affiliate marketing works in almost exactly the same way: People who sell things (confusingly called both “merchants” and “advertisers” in the affiliate marketing industry) will pay site owners to direct people to their sites. When those people sign up for a trial, register their information, or buy a product, the website owner who directed them gets a cut or a flat amount. Some affiliate programs are for subscriptions and the website owner gets a cut of each monthly subscription payment. Other subscription programs only pay an amount based off the first month’s subscription, but this amount sometimes exceeds the first month’s subscription.

Learn more ways to make money blogging

I hope you’ve learned a few things about how to monetize your blog, but don’t stop here. Find a few more posts and maybe even check out Amazon.com for some good books on content monetization. Also, check out my webinar on content monetization this Friday, January 27th.
Space is limited so register ASAP!

This is a guest post by Murray Newlands. Murray and his company Influence People do blogger outreach for a variety of clients, such as INTENTclick.

If you like this article, you may also like:

  1. Eight Ways You Can Make Your Blog A Winner
  2. 14 Inspirational Bloggers Sharing Their Unique Views on Make Money Mindset
  3. Smart Way of Linking Your Old Content to Keep Your Visitors Longer
  4. Here’s What Blogging Can Bring Me Besides Money

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32 Responses to Three Ways to Make Money From Your Blog’s Content
  1. Tracyann0312
    January 19, 2012 | 12:35 pm

    In my opinion affiliate programs and pay per click banner ads are the best blog content to make money. However, it always end up to the decision of the person what he wants!
    Tracyann0312 recently posted..ערבות הדדיתMy Profile

  2. Bob Lipply from Clearwater Beach Realtor
    January 19, 2012 | 4:51 pm

    I think most bloggers are making money through affiliate programs but the success rate do not work in the same way for everyone and it amazed me at first. Its important to choose the right affiliate programs.

  3. Goa Resorts
    January 19, 2012 | 6:13 pm

    Hi,

    I am totally agreed with you if you know each and every thing about blog and you made good faith on visitors and readers then you should think now make more money via blog post and i would prefer PPC is the good way to make much more money.

  4. Richard
    January 19, 2012 | 7:33 pm

    I was monetizing my blog’s content with contextual adverts. I think this is the best for my blog. Email Marketing seems a lot work to do and so is data mining. Affiliate programs doesn’t work on my niche blog so contextual advertising is the best choice.

  5. Tushar from BloggersEthics
    Twitter:
    January 20, 2012 | 12:11 am

    I have stopped monetizing my blog because i do not feel my advertisers do not get the expected ROI. It is unfair to just extract the money from them just for some extra bucks per month
    Tushar recently posted..4 Things You Need to Accept In Blogging NicheMy Profile

  6. zoe fitlertz
    January 20, 2012 | 8:58 am

    Now a days affiliate programs are the most convenient way to earn money.There are many procedures to be a successful affiliate and I think the three are the most important things to be a successful affiliate.
    I have a blog of my own but there’s a problem to set up adwords campaign.Do you help me to overcome it by submitting a post on this topic?

    Thanks,
    Zoe
    zoe fitlertz recently posted..Brainwave EntrainmentMy Profile

  7. Lily Rose from Brain Supplements
    January 21, 2012 | 1:28 am

    I guess that the veteran bloggers don’t really care that much about the profit as much as they care about being what they are.

    On the other hand, perhaps they just got lazy and fell off the tracks when it comes to business.
    Lily Rose recently posted..Procera AVH ReviewMy Profile

  8. Barclay
    January 21, 2012 | 9:18 am

    Yes, I agree with your points. It is also significant that a blogger is able to find the right affiliate programs, don’t you think?

    Thanks
    Barclay
    Barclay recently posted..homes for sale in puchongMy Profile

  9. Rizwan Sultan
    Twitter:
    January 21, 2012 | 9:04 pm

    Hey,

    I agree with you but according to my experienced it’s not too much easy job to make your content cash you need to make good research and experienced content writing skill to make it cash.
    Rizwan Sultan recently posted..Boys BeddingMy Profile

    • HP van Duuren
      March 23, 2012 | 11:18 pm

      Yes, I do think it definitely will help to learn a few things about Good Copywriting and things like Writing Reviews

      Not so long ago (March 13th) I actually wrote a post about Writing Reviews I would appriciate it when you happen to have some interesting Copywriting Secrets to share with the readers on my Writing Blog :)
      HP van Duuren recently posted..Do You Ever Procrastinate?My Profile

  10. Marlo
    January 23, 2012 | 11:34 am

    Ads and PPC are good way to make money online but placing is the most important factor to determine before putting them on. Well, ofcourse you need to drive traffic first to your site to ensure that you are gaining.

  11. Nicholle Olores
    January 23, 2012 | 1:47 pm

    Most of the blogs nowadays are used to monetize and PPC ads is the perfect idea for making money of it. Thanks for your article I learn a lot!
    Nicholle Olores recently posted..Timber DoorsMy Profile

  12. Patrick Long
    January 23, 2012 | 3:22 pm

    There are several ways to set up a blog online. You could use WordPress, Blogger, or another free site that hosts your blog for you; or alternatively you can set up your own blog under your own domain name.If you want to make serious money from blogging, you must have complete control over your blog – and that’s something the free blogging accounts won’t give you.
    Patrick Long recently posted..Pay Per Click AdvertisingMy Profile

  13. Feye
    January 23, 2012 | 7:05 pm

    Affiliate marketing is quite good but it needs knowledge on howto deal properly with the market. I think the easiest way to make money online through AdSense.

  14. Adam James
    Twitter:
    January 24, 2012 | 7:22 am

    Hi Murray, a some great tips here.

    Datamining I think is a bit risky, although mainly for the people who end up buying the list – generally I find people aren’t that welcome to unsolicited emails from unknown parties – instead of selling the lists it may be better selling solo ads in your newsletters, a lot of marketers love to spend money on solo ads because it results in highly targeted visitors, which makes solo ads fairly easy to sell once you get the word around and get yourself listed on the solo ad sites that are dotted around.
    Adam James recently posted..Premium WordPress Plugins? Here Are 14 Of The BestMy Profile

  15. Rick Castro from For Rent Mandaluyong
    Twitter:
    January 24, 2012 | 5:36 pm

    1. PPC campaign is effective too increase sales!
    2. Newsletter is also effective yet you have to created a very good letter for you to convinced the recipient!

    Over all, very nice and informative post! Thanks!

  16. Stan
    Twitter:
    January 24, 2012 | 9:12 pm

    Affiliate programs and ads are two of the most popular ways to earn money thru blog contents. The only thing a blogger need to do is try his/her best to persuade his/her readers or visitors.
    Stan recently posted..Frigidaire FAD704DUD Dehumidifier ReviewMy Profile

  17. Juphet Mislang from SEO Outsourcing Philippines
    Twitter:
    January 25, 2012 | 1:16 pm

    Making money from blog sites is the reason why many people go into blogging. Thanks for the tip bro! Many will be benefited in this post, most especially those who do not know how to start earning in blogging!
    Juphet Mislang recently posted..Six-Point Priority Site Audit For Large Websites on a Post Panda UpdateMy Profile

  18. Jennifer Bourn
    January 27, 2012 | 5:34 am

    affiliate ads definitely work – but the most profitable in our experience has been leveraging our own content into sellable article bundles, and other buyable products.
    Jennifer Bourn recently posted..An Upgrade and A Stand Against Hyped-Up Infoproducts That Don’t DeliverMy Profile

  19. majidahmed
    Twitter:
    January 27, 2012 | 1:43 pm

    Hi,

    This is great posting.It seems like almost every time I read a blog,I find a few things that they could do better and make more money.Sometimes I see basic mistakes like blogs not being optimized for search engines, or ads that are irrelevant to the blog’s audience. That’s why using that few ways that you can make money off your blog.Thanks for sharing this great post.
    majidahmed recently posted..Boys BeddingMy Profile

  20. Brian from lifestation medical alert
    Twitter:
    February 1, 2012 | 9:31 am

    I like adsense the best, but have no where near enough readers to make it pay off. It took me years just to get my first $100 check. Lately, I’m working more with an affiliate program I hope will earn something without having to wait years.
    Brian recently posted..Lifestation – Saving the Lives of SeniorsMy Profile

  21. S. Rian Ahyadi
    February 6, 2012 | 2:27 am

    some of which I have done. Although it is not maximized. But has shown few results. What you write, increase my knowledge so I can make money blog. Thank you.
    S. Rian Ahyadi recently posted..Ultrabook Notebook Tipis Harga Murah TerbaikMy Profile

  22. PJ
    Twitter:
    February 27, 2012 | 2:09 am

    This is an awesome post.. I think affiliate marketing combined with a large email list is the best way of going about it, because the other methods don’t make use of return customers. But it must be said that it all depends on your niche and what your customers are looking for.

  23. Network Solutions
    March 8, 2012 | 10:21 pm

    Your blog is awesome. It is just simple and informative.I will bookmark your website and take the feed also. I am happy to find a lot of usefull information here in the post, we need develop more strategies in this regards.

  24. HP van Duuren
    March 23, 2012 | 11:00 pm

    Yes, those are three great way’s
    to monatize a blog.

    One of the things that I think also can be helpfull is when you create a blog with Popular Blogposts, that lot’s of people like to comment on.

    Just as I wrote about in a recent post on my – Home Business Lifestyle – Blog, to just keep it ‘Close to yourself’ and write about things you know something about based on your own experience, that way writing it in a way that it’s easy for your readers to relate with.

    I do think that when you really want to make some money with your blog you better – Besides (pre) selling Affiliate Products, also think about offering some higher priced Back End Products, things like Training and Consulting Programs and things like that.
    HP van Duuren recently posted..What Do You Think Makes Blogposts Popular?My Profile

  25. Wayne
    April 25, 2012 | 9:38 am

    I would like to offer up a point about making money with your blog… In the eventual possibility that you decide to sell your website/blog someday, it will be helpful to have established a good base of subscribers…. Websites with subscribers tend to fetch more money in a sale… Just my two cents -great post.
    Wayne recently posted..Film critic blogMy Profile

  26. Ashleen Moreen
    April 26, 2012 | 12:51 pm

    Very well said. I am so much agree with you. Actually, there are a lot of ways to make money online and yes you are right you can make money in your blog content.
    Ashleen Moreen recently posted..Timber Sliding Door HardwareMy Profile

  27. Harry M. Fowlkes
    April 27, 2012 | 9:53 pm

    I admire those writers who share the best of their knowledge in writing such articles. Keep up the good work and continue inspiring readers. Thank you so much.
    Harry M. Fowlkes recently posted..Volume PillsMy Profile

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